11.18.2014

"We present information visually"

I was reading a book that included quotes and discussion from some current industry design voices, when part of a proclamation by Paul Sahre caught my eye.
It wasn't even Sahre's main point that caught me, but rather a part of what he said that effectively articulates something I hold to be true as a visual communicator:

“…my role as a designer involves ordering, 
clarifying, and sometimes even prettying-up 
[information]…”

the information has a wide and variable definition. It could be a solitary image, or a full document layout. But whether you are an illustrator or a publication designer, you are effectively: ordering, clarifying, and "prettying up" a visual message of some sort.


No comments:

Post a Comment